Technology

Online Polls

To find out what they think, ask them in person!

SurveyLab is the solution conceived to build up direct interaction with your targets: you can carry out on-line opinion polls extremely rapidly and independently, even the most sophisticated ones, receiving detailed reports on replies in real time.

Personally asking your customers how to improve products and services signifies their participation equally allowing you to gather precious information on the degree of perception and satisfaction and plan better focused and more effective marketing operations.

With SurveyLab you can:

• conduct customer satisfaction surveys, personally asking your customers opinion of the proposed products and services
• propose opinion polls to learn about how the public perceives the brand and corporate image
• know what users, customers, prospect, collaborators and partners think about the various issues
• create customer loyalty and profile, asking information about their consumer habits or how they would like to have products and services.

SurveyLab is a special functionality belonging to ContactLab, which can be activated once in a while or with scheduled modality. It can be combined with external applications to ensure automatic dispatches and initiate value added operations by exploiting triggering logics. 

Characteristics

• Fast and personalise
• Rapid realisation times
• Opinion polls with personalised graphic design and contents
• Surveys can either be open to the public or reserved for certain users only
  

Flexible

• Based or mixed Flexible Multi-language Browser
• Based or mixed browser
• Various types of questions: multiple, conditional to choice, showing a scale of presence, open questions, pull-down menu, numerical, with matrix
• Long term polls can be split up into several pages, with a level of completion indicator
  

• Replies to polls are recorded and can be used in real time, under table of graphic form
• Reports are automatically and continually updated
• Replies from individual or grouped users can be visualised
• Graphic designs can be personalised