What is ContactLab
ContactLab is a simple, flexible and
intuitive technological platform for
Direct and relationship marketing activities communicated via digital marketing channels can be administered through ContactLab. With ContactLab you can:
- create Email, SMS, MMS messages and personalised faxes
- operate dispatches and contact databases
- monitor the progress of campaigns and users’ behaviour, dispatch after dispatch
ContactLab combines targeting, tracking, profiling and business intelligence
systems that guarantees a rapid, direct and highly
personalised contact with the target audience.
ContactLab can be accessed via the web and does not require any special installation. The platform can be utilised internationally and is compatible with all operating systems or browsers.
- combines with existing corporate databases
- creates personalised messages based on user profile and behaviour
- analyses campaign and emailing results in detail, supplying reading statistics
maximum effectiveness for on-line communication and customer loyalty
The system’s services and functions are measured and adapted to the specific requirements of each user. It can be used in the ASP (Pay per Use) mode, as software installed in corporate servers or as an interface solution with all the operating applications.
The aim of this manuale is to help users learn quickly how to use ContactLab and exploit its features to the full. The first four chapters describe in detail the 4 sections that make up the platform: configure, create, comunicate, analyse.
» Consult the manual
» Download the pdf version (7,4 MB)
ContactLab is proud to take part in the International Email Marketing Summit 2012.
ContactLab is the innovative technological platform as a multi-channel management for direct and relationship marketing conveyed through digital communication channels (e-mail, SMS, MMS, fax).