Technology

What is ContactLab

Direct and relationship marketing activities communicated via digital marketing channels can be administered through ContactLab. With ContactLab you can:

• create Email, SMS, MMS messages and personalised faxes
• operate dispatches and contact databases
• monitor the progress of campaigns and users’ behaviour, dispatch after dispatch

ContactLab combines targeting, tracking, profiling and business intelligence systems that guarantees  a rapid, direct and highly personalised contact with the target audience.

ContactLab can be accessed via the web and does not require any special installation. The platform can be utilised internationally and is compatible with all operating systems or browsers.
ContactLab:

• combines with existing corporate databases
• creates personalised messages based on user profile and behaviour
• analyses campaign and emailing results in detail, supplying reading statistics
• achieves maximum effectiveness for on-line communication and customer loyalty
  

Personalise ContactLab!

The system’s services and functions are measured and adapted to the specific requirements of each user. It can be used in the ASP (Pay per Use) mode, as software installed in corporate servers or as an interface solution with all the operating applications.