Technology
ContactLab in 4 steps
ContactLab is a programme for creating professional marketing e-mail campaigns, to build up and manage lists of addresses and to send newsletters, complying with laws on privacy.
With ContactLab, sending your newsletter has become as easy as can be! A highly reliable software can be modulated to specific communication demands from all corporate sectors.
ContactLab is the ideal tool for building up an on-line marketing plan and to set up a long lasting relationship with your targets: customers, prospects, suppliers, users, association members …
The platform comprises four sections guaranteeing creation and complete management of all e-mail marketing campaigns.
Configures
To configure the e-mail message parameters according to pre-set criteria, decide on the user database to contact, select the specific personalized characteristics for creating messages and control the data exchange from the creation applicative to the internal systems.
Creates
To compose and personalize the e-mail campaign message through a very simple internal editor, which can also be used for importing input from Word documents. With the platform messages can be created through any external content manager system.
Communicates
For checking, approving and sending your on-line communications, or else plan the date and hour for despatch or monitor the status of recurrent despatches.
Controls
To monitor the situation of the completed e-mail campaigns in real time: this section can be used to examine the despatch archives, classifications and statistics to assess the progress of the campaign as time passes, the receivers’ reading behaviour …
You can receive business Intelligence data and information via e-mail through
special reports.
ContactLab is available in Italian, English, French, German and Spanish
ContactLab Manual
The aim of this manuale is to help users learn quickly how to use ContactLab and exploit its features to the full. The first four chapters describe in detail the 4 sections that make up the platform: configure, create, comunicate, analyse.
» Consult the manual
» Download the pdf version (7,4 MB)
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Discover ContactLab
ContactLab is the innovative technological platform as a multi-channel management for direct and relationship marketing conveyed through digital communication channels (e-mail, SMS, MMS, fax).




